“The richest people in the world look for and build NETWORKS, everyone else looks for work.” ~ Robert Kiyosaki
Building a network of business connections will always be a vital part of running a business. However, many people I see at networking events seem to be on a never ending, ambitious and over enthusiastic quest for business leads. My belief is that that is time consuming and a lot less rewarding than using the same enthusiasm for building a successful network of people who become your network of support. Those are the people you can count on; people who will gladly pass you a few business leads.
I repeat… it does take time, however, it's worth it. Knowing that you have people who will introduce you to the people you really need to know should help you to feel a little more secure in your efforts. Having people providing introductions for you expands your horizon. It puts you in front of people who can help you the most.
If you take into account people with whom you’ve done business or supported, such as vendors, past clients, and associations, the speed in jump starting a business relationship adds up very quickly. Who do you already know that you haven't been in contact with recently? Make a list. Get on the phone and book some lunches. Once you really decide to grow your business and can see the way that referral networks work, you’re much more committed to developing them ever more deliberately and skillfully.
Building a powerful network doesn’t just happen. It, too, takes time, but the result pay dividends beyond what you can imagine.
It’s important to tell the friends you already network with that they are an important part of your network. These are the people you see often face-to-face. Sure, you can use social media, but face-to-face is always best. I use social networks to help stay connected, but the more often you see those in your network the better it works.
Copyright © 2012 – Larry James. Adapted from Larry’s latest book, Ten Commitments of Networking: Creative Ways to Maximize Your Personal Connections! Larry James is a Professional Speaker, Author and Coach. He presents networking seminars nationally and “Networking” coaching by telephone or one-on-one. Something NEW about Networking is posted on this Networking BLOG every 4th day! Visit Larry’s Networking Website at: “Networking HQ!”
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