… there was a person who decided that since a friend had taken the time to invite him, he would just go and see what this networking group was all about.
He had an enjoyable lunch, and his friend even picked up the tab. He went back to his office and told his boss that this neat group. He said he would like to join. His boss said okay and even paid the monthly dues. HE was excited.
At his first meeting he was disappointed because he didn’t get one business referral. But he decided to give it another chance. He came late and left early. He didn’t bother to give any referrals to other members, but always expected someone to give him one.
After about six weeks, he decided that this networking group sucked. So he quit and didn’t even tell anyone… just quit.
I don’t really know if there is a moral to the story, but I do know that he was right. That networking work didn’t work. That is, it didn’t work for him.
Networking never works if you don’t work it. Only the things in life that you have an honest commitment to work. Networking takes not only a commitment, it takes honest effort. It means making the networking group an active part of your everyday business routine, arriving early to exchange business referrals and to meet new members and guests.
It means writing the meeting in your schedule and going out of your way to be there, like it were an important meeting instead of just another place to have breakfast or lunch. It means planning ahead to that you can stay a little later if there are new members and guests and exchanging business cards with them and making them feel welcome and letting them know you are happy they are a part of your wonderful organization.
It means having pride in your networking group. Enough pride that you are willing to share this outstanding opportunity to cultivate more business friends and business referrals with people you do business with. It means taking a few minutes from your busy schedule, like it was really a part of your busy schedule and targeting a business referral for someone you haven’t given a referral to before or for a long time.
Every networking group is founded on the attitude that if YOU give you always get! The good that you give to others ALWAYS comes back to you! It’s like the law of gravity… it always works!
Take a moment right now and invite a friend to next weeks meeting and while you’re at it, ask yourself, “Who will I give a business referral to next week?”
Copyright © 2014 – Larry James. Adapted from Larry’s latest book, Ten Commitments of Networking: Creative Ways to Maximize Your Personal Connections! Larry James is a Professional Speaker, Author and Networking Coach. He presents networking seminars nationally and “Networking” coaching by telephone or one-on-one. Something NEW about Networking is posted on this Networking BLOG every 4th day! Visit Larry’s Networking Website at: “Networking HQ!”
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